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The Checkout dashboard is your central hub for managing all Checkout widgets and pages, as well as monitoring general performance. This article covers the layout of the dashboard and what each section does. For a detailed breakdown of how Pages and Standalone widgets work, including setup, configuration, block IDs, and placement - see Pages & Standalone Widgets: A Complete Guide. Checkout Opening Pages

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Dashboard metrics

At the top of the Checkout dashboard, you’ll find a summary of your checkout performance across four key metrics:
  • Revenue: Total revenue attributed to your Checkout upsells widgets
  • AOV: Average order value of orders that included a Checkout widget 
  • Impressions: Total number of times your Checkout widgets were displayed
  • Conversion: The Percentage of checkout sessions with widget impressions that resulted in a completed purchase
Use the date selector in the top-left to filter all metrics by a custom date range (e.g., last 30 days). This applies to all metrics on the Checkout dashboard, including those shown in the Pages and Standalone widgets tables. Checkout Analytics

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Pages

A Page is a group of related widgets that are displayed together on your checkout based on a shared set of trigger conditions (which can include multiple conditions). While widgets are grouped within a Page and triggered at the same time, each widget still needs to be configured individually and requires its own app block placement. This setup helps coordinate when widgets appear, but does not eliminate the need to manage each widget separately. The Pages section displays the following information for each page:
ColumnDescription
PriorityThe order in which pages are evaluated when multiple pages are active
NameThe name of the page
TriggersThe conditions under which this page is shown (or “Show to all” to show to all customers)
WidgetsIcons representing the widget types included in the page
ImpressionsHow many times this page has been shown
Page conversionThe conversion rate for this page
AOVAverage order value attributed to this page
Each page has three action buttons on the right:
  • Edit (pencil icon): Open the page editor
  • View analytics (bar chart icon): View analytics for this specific page
Use Manage priority to control the order in which your pages are evaluated, and Create page to add a new page.

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Standalone widgets

Standalone widgets are individual widgets that function independently, each with their own triggers and priority configured at the variant-level. The Standalone widgets section shows the following for each widget:
ColumnDescription
NameThe widget name (e.g., “Default upsell”, “Additional upsell 1”)
VariantsThe number of variants configured for this widget
Active variantsHow many of those variants are currently active
Placement statusWhether the widget has been placed in your Shopify Checkout editor. Shows Incomplete (red) if placement has not been completed
ImpressionsTotal impressions for this widget
Widget conversionConversion rate for this widget
Each standalone widget also has:
  • Edit (pencil icon): Open the widget editor
  • View analytics (bar chart icon): View analytics for this specific widget
Note: A maximum of 3 blocks can be added for Standalone widgets. Each block can contain multiple variants, but no more than 3 blocks per widget can be created.

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Analytics

You can view analytics for any individual Page or Standalone widget directly from the dashboard by clicking the bar chart icon next to it. Analytics can also be accessed from within the page or widget editor. This allows you to monitor and compare performance across your different widgets and pages to see what’s working best for your store.